Bluefin SUP Reviews

Name: Bluefin SUP
Address: Keelham Farm, Wadsworth, Hebden Bridge, Hebden Bridge, United Kingdom
Rating: 4.72

4.7 Rating 2,181 Reviews

93 %

of reviewers recommend Bluefin SUP

4.7

Based on 2,181 reviews

Shipping & Delivery
Delivery Methods	Courier
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 73%
Accurate And Undamaged Orders	Greater than 77%
Customer Service
Communication Channels	Telephone, Email, Live Chat
Queries Resolved In	Over A Week
Customer Service	2.5 out of 5
Returns & Refunds
Refunds Process	Difficult
Returns Process	Could Be Better

About Bluefin SUP:

About Bluefin SUP:
Bluefin is a family-run business based in Hebden Bridge in West Yorkshire. The team has grown up around the sea. Holidaying on the coast of Scotland, their love of the ocean has grown from a hobby to a successful company, now providing SUPs to people all over the World.

Our Product Range:
We offer a wide and diverse range of SUP boards to suit everybody, whether you’re an avid paddle boarder or just starting out. If you’re looking for an all-rounder we recommend our Cruise range which comes in 4 different sizes ranging from 8ft to 15ft. If you’re a more advanced paddle-boarder then take a look at our Cruise Carbon range.

For the explorer and adventurer, take a look at our Sprint range, our Sprint paddle-boards benefit from a long profile & angled nose that cuts through the water with each stroke. Choose between the 10’8 & 12′ depending on your height & weight or the 15′ for longer distance paddling & tandem use.

If you’ve fancied doing Yoga on the water then we have our wider range of paddleboards starting with the Aqua Fit, the perfect balance & space. It also paddles perfectly as an all-around board. If you have a large group of friends but can only take 1 paddleboard then the 18ft Mammoth board is one to look at, great for group activities and can fit 10 people on deck at once for some serious paddling teamwork.

Where we service:
We ship to every corner of the world! Including the United Kingdom, Germany, Italy, France, Netherlands, Spain, United States, Australia.

Why Bluefin SUP:
Every board you buy comes with a 5-year manufacturer warranty to cover any manufacturing faults, starting from the date of delivery.

We are a globally trusted brand, we are totally committed to providing quality, innovation, and outstanding customer service.

Visit Website

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Bluefin SUP 5 star review on 1st October 2024

Rocky Clitheroe

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful Language: Any Any

English

“It’s been three months. Still no SUP, customer service is shocking. DPD have confirmed it’s lost and they are still unwilling to refund me. They say they will only refund me once DPD have returned the package to them. Well that can’t happen if it’s lost fgs!! I’m having to take legal action to get my money back. Not to mention they blocked me from social media for asking questions and they take a week to reply via email!! 57 messages later and still ongoing!! And when you call, they say to email!! This is going to be a long journey. I would strongly suggest against buying from this disgrace of a company, be very careful and don’t just read the good reviews!!”

Helpful Report

Hi Dave, Thank you for your review, we take all feedback on board here at Bluefin. I am sorry to see you have been unhappy with the service you feel you have received. I have taken a look into your order and can see there is currently a senior member of the support team investigating this issue. Rest assured, they will be in contact with you as and when they have an update on the ongoing investigation. We are hoping for a speedy resolution to this also and hopefully, we can turn your experience into a more positive one. Best wishes Bluefin Customer Care Team

“Getting this board had us (myself with 2 kids and friends with their 2) out in places that would not otherwise have dreamed of getting in the water. If you like water (ocean or lakes alike), and not afraid of being IN the water, then one of these is a great investment”

Helpful Report

Hi Judy, Thank you so much for leaving this review. We are so pleased to hear the SUP is providing fun for you and your family! It is always nice to hear that our customers are managing to get out on all sorts of adventures on the water. We are also very thankful for your recommendation. Best wishes Bluefin Customer Care Team

“Best thing I’ve bought in ages! I bought the Bluefin Cruise 12ft and it is a fantastic board. The extra kit, especially the kayak seat and the electric pump (got as a freebie) are great too. I’ve taken my board out on the sea, rivers and lakes, and it’s performed well every time. Compared to other boards, the Cruise cuts through the water and is fast. It’s so sturdy and stable at 15psi, I haven’t fallen off once. The board is big enough to carry extra passengers too. I bought my board direct from Bluefin in the Black Friday event, so got a discount and the pump! Delivery was fast. Only negative is the 12ft board is a bit heavy and a bit awkward to carry, though I bought a SUP carry strap which helps. The storage bag is good quality and big, so there is plenty of room for kit. The bag can be carried on your back, but again may be heavy for some people. All in all a really good buy and worth paying the extra for a good quality board which will last.”

Helpful Report

Hello, Thank you so much for taking the time to leave this fantastic review! We are so pleased to hear you have been impressed by the SUP and all of its accessories, including the electric pump! We pride ourselves on providing a top quality product and it is always great to know we are not letting our customers down. We also appreciate your feedback and will be sure to pass it on to the relevant personnel. We hope you continue to enjoy your SUP! Best wishes Bluefin Customer Care Team

“Please be aware IF YOU ARE OFFERED A DISCOUNT WITH YOUR CRUISE BOARD IT WAIVE'S YOUR RIGHT TO THE FREE ELECTRIC PUMP ON THE SELECTED CRUISE MODEL, this is not clearly marked or brought to attention. The board is great, as is packaging, bag and others but delivery and this matter of 'free' pump is sad”

Helpful Report

Thank you for your feedback, We are pleased to hear you are enjoying your SUP. We're sorry however, to hear about your disappointment in regards to the electric pump. I've taken a look into your order and I can see that a monetary discount was applied at checkout. The special offer of the Cruise 10'8 with the free electric pump was not in conjunction with any other offers or discount codes. At checkout, there is a portion of text underneath the area where you enter a discount code stating: "Please note: You can apply only one coupon or free gift per order. Exclusive offers cannot be used in conjunction with any other offer." When entering a discount/coupon code, it then removed the free gift from your basket and applied a monetary discount. Our support team will reach out to you via email to attempt to resolve this issue with yourself. Best wishes Bluefin Customer Care Team

“I have purchased NEW DEAL Bluefin Cruise SUP Package | Stand Up Inflatable Paddle Board | 6” Thick | Fibreglass Paddle | Kayak Conversion Kit 10’8″ , and no any whatsoever confirmation or something from Bluefin. Is it usual? Please note that the card I purchased from and amount of 599Euro is already charged/deducted. Can you please share the status of purchase, the phone number does not exist. Best regards.”

Helpful Report

Hi Zvonimir, Having looked into this I can see that all information was sent to your email address. I have re-sent it all to ensure it is received. If this is not received please reach out to us on support@bluefintrading.co.uk and we will ensure all required information in relation to your order are provided. I hope this is sufficient in form of a resolution to the query in your review. Kindest regards, Bluefin Customer Care Team

“In August I got a SUP Cruise Carbon 12, including a backpack with wheels, great idea, unfortunately it only lasted one day, then it was torn. a complaint was made on the same day. The customer service offered only € 40.00 for self-repair, which is very strange. After a wrong UPS label was emailed to me, I would like to return with the correct label. The new rucksack was sent, not without wheels. And again wrote the customer service, and of course no answer. I just want to have the backpack back that I have complained about, the SUB was not cheap, and I cannot support a recommendation or a positive rating. The customer service is just as bad as the way the customers are dealt with.”

Helpful Report

“I ordered a BlueFin SUP for my birthday on 06/08/2021, the order included a free electric pump and at the time of ordering was in stock for delivery. The following week I received a message from SEKO Rotterdam advising that I had a package on route, the following day (10/08/21) DPD messaged to advise they would be delivering my SEKO package. On 10/08 the pump was delivered but no board, I had read on the order that when more than 1 item they would likely come separately so I was fine with this. What happened from this point forward was the start of an ongoing dispute with BlueFin. On the evening of the 10/08 I revived a further message from DPD advising me my package would be delivered on 09/08 (previous Day) how odd, so I tracked the package (my £499 board) that was now on its way back to Rotterdam, after a long and painful discussion with DPD I was advised: “Your parcel is being returned back to your sender in the Netherlands as, the invoice value doesn’t match goods description and / or quantity of items declared” I shared this information with BlueFin to be given an reply 3 days later with “Great news it is on its way here is the tracking number – the same tracking that has my board on its way back to them. From here I called and e-mailed them on an ongoing basis just to try and find a board I had paid £499 for but had now way of tracking or sight of where is was nor clearly did the people at Bluefin. Eventually after weeks of back and forth every time dealing with someone new and every time waiting at least 2 days for a reply I raised a dispute with PayPal. At the point at which PayPal froze the funds I suddenly started getting communication from Bluefin, they provided me with a label to return the pump which I did so on 01/09, they advised they had received it and would process my refund it is now 29/09 and I still am waiting for my refund, they have actually advised PayPal that I have not returned the pump, so I have sent all the images and tracking to PayPal but still nothing. Bluefun have by far the worst team of customer service reps I have ever dealt with their incompetence is only matched by their inability to provide clear and accurate information. To ANYONE reading this I urge you to look elsewhere – you can get the exact same spec boards for far less money with far better service from other companies, Bluefin DO NOT have their customers best interests at heart they are only after you money and screw looking after your needs as a consumer. As I final point I have reams and reams of e-mail some answered many ignored that I plan to share with the UK trading standards outlining these issues over the passage of time.”

Helpful Report

Hi Thomas, Please accept our sincerest apology for any inconvenience caused by the issue with your delivery and thank you for taking the time to provide us with the feedback of your experience. Rest assured all feedback is taken seriously and acted upon to ensure we improve on any issues that have affected any of our customers. We at Bluefin strive to deliver top-tier customer service for every one of our customers. Unfortunately, we have not met our high expectations on this instance. With that in mind if you could please reply to the information request we will be happy to look into this matter further and do all we can to ensure your experience is a more positive one. Best wishes, Bluefin customer care team.

“Ordered 10th September. Still not arrived by 20th. Although the website stated 7 days, and return email comms state 14 days, it is currently sat on a trailer at the DPD Imports department waiting to be returned to the Netherlands and therefore will not arrive within any measure of time cited by Bluefun. Communication with the company is atrocious - they will not talk to their customers over the phone. Not sure when there will be a resolution to my problem as a request for telephone callback has been ignored and my email, although received (confirmed by the bot), has so far also been ignored. They have my money and I've no confidence I'll receive the product before the days are too short to actually make use of it. Annoyingly, I bought on recommendation - I work for an organisation big on adventurous sports of all kinds and will certainly NOT be recommending.”

Helpful Report

Hi Lee, Thank you for spending the time and energy with your detailed review, rest assured all feedback is taken seriously. We here at Bluefin always strive to deliver a first class experience for each and everyone of our customers. Occasionally it is not always the case that we meet our high expectations, yet we will always look to address any situation or concern and resolve plus improve what should be a seamless experience for all of our customers. If you could reach out to us on on support@bluefintrading.co.uk we will do all we can to resolve this matter. Kindest regards Bluefin Customer Care Team

“I have not yet received my board which was ordered on 24th June. No customer service dept in UK. Emailed as requested at least 6 times and even emailed management as requested by your presales team. All i want is my board which was a gift for my birthday and to actually speak to a human rather than an automated response.”

Helpful Report

Hi Tara, Please accept our sincere apologies, and many thanks for the feedback. We at Bluefin take any feedback seriously, and do everything we can to help rectify the issue. I've taken the liberty of replying to your correspondence with ourselves, please ensure you check your spam folder as I can see that we have sent replies previously that may not have got to you. Please respond to our latest email confirming you have received it, and with any further feedback you may have. Once again, we apologise for the inconvenience this has caused. Best Regards, Bluefin Customer Care Team

“Bought a 10'8 SUP on 23/7/21. Board is faulty and unable to be used and have sent a video showing the problem to customer support services on 3/8/21. Have had NO response what so ever despite repeated emails and call to marketing team who said I should get a response within 48 hours. Now wish to return the product for a full refund and still no response from Bluefin. What is the point of a 5 year warranty when we are unable to use the board at all!! It is not fit for purpose so due to these problems would not recommend this company's products. Hoping that the company may respond to this message.”

Helpful Report

Hi Melinda, We apologise sincerely for any inconvenience to yourself. Rest assured, we at Bluefin take all feedback seriously and it is unfortunate that you feel we have not been able to live up to the high standard of customer service we strive to provide. I've taken a look at your order, and can see that an email was sent out to yourself on 05/08/2021 asking for further order information. Unfortunately, I'm unable to see a reply to this. I've taken the liberty to follow this up with yourself, please respond to that correspondence and we will ensure that the issues you have are rectified and hopefully turn your experience into a more positive one. Best Regards, Bluefin Customer Care Team

“I received a response - yes a response - however not to any emails I sent but on this forum , which makes sense as it sends an to those reading impression that they do indeed exist and reply. “As we appreciate that issues can occur, we have a dedicated team in place who work tirelessly to ensure all queries are dealt with quickly and efficiently” I think their idea of quickly and efficiently differs from the majority of the customers who have experienced the “dedicated” team. I would suggest that the 5 star reviews that keep appearing are totally fantasy, the massive extremes in their service cannot possibly occur, a few negatives, some mixed and some good yes. I give them a year - max .”

Helpful Report

Hi Stan, Please accept our sincerest apologies for any inconvenience you have faced! We always strive to deliver a first class experience for each and everyone of our customers. Occasionally it is not always the case that we meet our high expectations, yet we will always look to address any situation or concern and resolve plus improve what should be a seamless experience for all of our customers. Your feedback is very important to us and we would like to discuss this further. I have taken the liberty of contacting you directly to address any concerns that you have pointed out in your feedback. Kindest regards, Bluefin Customer Care Team

“Customer service is non existent! Bag was broken, pump was broken and I didn't get my free electric pump because they sent me a voucher code for £30 off and neglected to mention you can't use the voucher code and get a free pump. It's good to have a 5 year warranty but as you can't contact anyone how can you use it? I would definitely not choose bluefin again.”

Helpful Report

Hi Tom, Please accept our apology for any inconvenience caused and thank you for taking the time to provide us with your feedback. We here at Bluefin always strive to deliver a first class experience for each and everyone of our customers. Occasionally it is not always the case that we meet our high expectations, yet we will always look to address any situation or concern and resolve plus improve what should be a seamless experience for all of our customers. Should you wish to discuss this matter further please reply to the follow up email I have sent as we are always willing to improve in order to provide a seamless experience for all of our customers. Kind regards Bluefin Customer Care Team

“Called to make purchase and was going to collect from Main office as needed to ensure delivery before going away next week. Surprisingly or not as case may be but they do not hold any stock. Having looked at other reviews and google maps which reports company closed it did not inspire confidence. Very poor sales service with ineffective ability to do short notice purchase.”

Helpful Report

Hi John, Thank you for taking the time to provide us with your feedback. Rest assured all feedback is taken seriously and acted upon to improve our services moving forward. As we are an online retailers we do not stock products in our main office. To ensure we have optimum number of stock and fast shipping we have designated warehouses in the UK, USA & Europe that hold and ship our products. We have a google business account to make it easier for all our customer to get information about us when searching. This lists our customer service opening times and will show as closed outside of them unfortunately. I am sorry for any misunderstanding this has caused. Kindest regards Bluefin Customer Care Team

“My advice would be to send your money to that Nigerian uncle you never knew you had instead of wasting your time here. They may be “based” in the uk but the office is most likely a portaloo with a laptop. The independent product reviews read well but they cannot back this up with communication. I would be concerned that if did receive your order and encountered a warranty issue they would not be receptive.”

Helpful Report

Hey Stan, Thank you so much for your feedback. We are indeed based in the UK and as an organisation that operates in many different countries we take great pride in ensuring we are represented by diverse group of hardworking individuals from multiple locations. As we appreciate that issues can occur, we have a dedicated team in place who work tirelessly to ensure all queries are dealt with quickly and efficiently. Kindest regards, Bluefin Customer Care Team

“Order 1st August. Electric pump arrived 11th August. Now the 18th August and still no board and about 25 emails later no updates! I really want this board but customer service has been terrible. Spoke to someone on the phone who can only talk about sales. Spoke to someone on Instagram who can only talk about marketing. SO FRUSTRATING!!!!”

Helpful Report

Hi A McMahon, As we hold ourselves to a very high standard in ensuring we provide all our customers with seamless experience, it is always unfortunate to hear when it has not been the case. Please accept our sincerest apology for any frustration caused and we are always very grateful for the feedback. Having looked into this I can see that a resolution has been agreed upon and actioned. It is never our intentions to inconvenience our customers, however when issues do arise we do everything we can to ensure they are resolved swiftly and efficiently. Kindest regards, Bluefin Customer Care Team

“I was very excited to order my ISUP from Bluefin, it came with a free electric pump (which stated would be posted separately) after 2 weeks the pump arrived, and I’m yet to receive my board, I fear it has been lost in transit. I have waited patiently for nearly 4 weeks. After contacting customers services, it is apparent they do not want to know. Only one tracking number was provided which was for the electric pump, but, both items where printed on the receipt in the pump box. So I also fear they may state it’s been delivered even though it has not. All I’d like is some communication from this company, but proves impossible. All I can say is, save your money, time and hassle and go buy a bird elsewhere!”

Helpful Report

Hi Dave, First and foremost please accept our sincerest apologies for any inconvenience this has caused and thank you for taking the time to provide us with the feedback of your experience. Rest assured all feedback is taken seriously and it is unfortunate that we have not been able to live up to the high level of service we strive to provide. With that in mind if you could please reach out to us on support@bluefintrading.co.uk we will be happy to look into this matter further and do all we can to ensure your experience is a more positive one. Best wishes, Bluefin customer care team.

“One month and still waiting for my order Customer service non existent.”

Helpful Report

“Don’t bother, go elsewhere. Board itself is fine although order remains incomplete (hand pump doesn’t work properly and missing a fin). Should be easy issues to resolve but absolutely zero response to multiple emails. Easily the worst customer service of any online company I’ve dealt with. Order was 353680”

Helpful Report

“Our free pump arrived today but no SUP board with it Unable to speak to anyone in person so no idea where the board is and DPD tracker says delivered! £500 is alot of money to spend for such a worry...no live Web chat today. Phones are closed and have email response saying they will reply within 2 days.Clearly there are communication problems with this company. trust pilot score is not advertised on the website which is a lot lower 3.something”

Helpful Report

Bluefin SUP is rated 4.7 based on 2,181 reviews