Bluefin SUP Reviews

Name: Bluefin SUP
Address: Keelham Farm, Wadsworth, Hebden Bridge, Hebden Bridge, United Kingdom
Rating: 4.72

4.7 Rating 2,190 Reviews

93 %

of reviewers recommend Bluefin SUP

4.7

Based on 2,190 reviews

Shipping & Delivery
Delivery Methods	Courier
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 67%
Accurate And Undamaged Orders	Greater than 77%
Customer Service
Communication Channels	Telephone, Email, Live Chat
Queries Resolved In	Over A Week
Customer Service	2.5 out of 5
Returns & Refunds
Refunds Process	Difficult
Returns Process	Could Be Better

About Bluefin SUP:

About Bluefin SUP:
Bluefin is a family-run business based in Hebden Bridge in West Yorkshire. The team has grown up around the sea. Holidaying on the coast of Scotland, their love of the ocean has grown from a hobby to a successful company, now providing SUPs to people all over the World.

Our Product Range:
We offer a wide and diverse range of SUP boards to suit everybody, whether you’re an avid paddle boarder or just starting out. If you’re looking for an all-rounder we recommend our Cruise range which comes in 4 different sizes ranging from 8ft to 15ft. If you’re a more advanced paddle-boarder then take a look at our Cruise Carbon range.

For the explorer and adventurer, take a look at our Sprint range, our Sprint paddle-boards benefit from a long profile & angled nose that cuts through the water with each stroke. Choose between the 10’8 & 12′ depending on your height & weight or the 15′ for longer distance paddling & tandem use.

If you’ve fancied doing Yoga on the water then we have our wider range of paddleboards starting with the Aqua Fit, the perfect balance & space. It also paddles perfectly as an all-around board. If you have a large group of friends but can only take 1 paddleboard then the 18ft Mammoth board is one to look at, great for group activities and can fit 10 people on deck at once for some serious paddling teamwork.

Where we service:
We ship to every corner of the world! Including the United Kingdom, Germany, Italy, France, Netherlands, Spain, United States, Australia.

Why Bluefin SUP:
Every board you buy comes with a 5-year manufacturer warranty to cover any manufacturing faults, starting from the date of delivery.

We are a globally trusted brand, we are totally committed to providing quality, innovation, and outstanding customer service.

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Anonymous

Anonymous // 01/01/2019

Filter: Rated 1 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful Language: Any Any

English

“I ordered 2 board packages from Bluefin, 1 arrived and the other is sitting around Birmingham somewhere, bluefin are unable to actually provide any answers or do anything useful. They have to contact their "shipping department" which is clearly a 3rd party that is inept at printing labels. DPD report that the label has incomplete information on it and when checking it has half an address (I had to contact DPD to get this information!!!) The shipping company need to contact DPD and update them, but because they appear not to read bluefin's emails there is a good chance that the board will end up back in the netherlands!!!! Absolute nightmare, the board we received look good, still have no idea what is going on with the other board, if you order don't count on your order actually turning up or bluefin being able to actually provide any useful information. Update - their "shipping department" appears to be SEKO Logistics, I have contacted them and hopefully they can resolve this. It is a shame that I have had to resort to this. Update #2 - Seko cant help, phoned bluefin, spoke to someone in sales who cannot help, advised to email support because support do not take phone calls.......ridiculous. Was told if i put urgent in the subject someone would email me back straight away.... still no response. In the meantime i have had to contact DPD and try and get it sorted myself. Which isnt easy because i am not the sender. Unfortunately the sender (bluefin) wont actually communicate with me in any meaningful way. Awful awful post sales support.”

Helpful Report

“Ordered, money taken, weeks later, after missing the delivery date, they cancelled my order without notification. You can see from other reviews/IG/FB: poor communication & poor customer service (I think it's a 1 person service team), delayed deliveries (they are now Netherlands based - NOT UK), delayed refunds (I think they need the cash flow for expansion), increasing poor quality (expanding production too quickly?). Ask yourself why are they so slow with refunds? and selling beyond their ability to manufacture? Because they're using your money to help their cash flow. Why has there been an increase if manufacturing faults? They're growing too quickly without quality control. Why are they now de facto Netherlands based but saying they're British based? Tax reasons? and British buyers want to support British businesses. But yes, the boards look cool and their IG pics are nice, but you're not getting the old high quality British SUPs supporting a small family business, you're getting the new low quality, we're expanding our business and need to avoid British taxes SUP company. Avoid until they change their business practices. We all make mistakes, buying a Bluefin SUP would be one given the warnings, I ignored the numerous warnings on FB and IG. Now I go on my paddle board holiday without a paddle board and without the money to buy another one. It could be worse, check out some of the faults that are happening in increasing numbers.”

Helpful Report

“The boards fantastic I have the largest board for two persons However today I watched my stand up paddle sink to the ocean sea bed whilst using it in the sea. How is this possible please advise. Many thanks.”

Helpful Report

“We purchased two boards, one full of holes one in excellent condition. It was over 6 mths since purchase when we finally got to use the boards, and since discovering the leaks Bluefin have been nothing but obstructive. They take weeks to respond to emails, the service staff manning the phones cannot fix the problem, I have sent the board back having been offered a new replacement, I have confirmation the board has been delivered, yet I still have had no correspondence from Bluefin, their response to problems is disgusting, they hide behind email, and the decision makers are never accessible on the phone, I would strongly recommend you NOT to purchase Bluefin as after spending 748 pounds sterling on one board I have had nothing but dreadful service and dead air!!!!!”

Helpful Report

Hi there, I'm so deeply sorry that you had to return your SUP. I do know that our returns system sends out updates on returns but often the emails can go into our customer's spam or even be blocked by their email account but it's something we're looking to fix. Our support team are a small team but we're looking to expand so we can offer a more effective service on all of our correspondence platforms. As I don't have your full name or email, I can't look into this circumstances around your order to be able to offer a resolution. If you'd like further discussion on this, please email me on customer-resolutions@bluefintrading.co.uk. Kind Regards Ella

“I couldn't personally recommend this brand. Mine looks like a banana! Liza from Bluefin has commented "its normal for the boards to have a one sided negative camber from the rocker when on dry land, but when you stand on it in the water it should be flat. If you're a light rider you can reduce the air pressure" Bit of a cop out!”

Helpful Report

Hey Mark, I've replied to your Google and Trustpilot reviews. Due to not having your order details we cannot reach out, but I would love to be able to resolve this with you. If you'd like further discussion on this, please email me on customer-resolutions@bluefintrading.co.uk. Kind Regards Ella

“Bluefin customer service is the most incompetent that I have ever experienced and I would completely avoid the company for that reason alone. I received a damaged board over a month ago and they have been less than apologetic or helpful. There is NO phone number to speak with anyone and it takes them between 3 days and a week to respond to an email. They tried to Palm me off with a 10% discount and no other options,, I said I wanted a refund and they processed a replacement! I have finally managed to arrange a return and the UPS driver arrived and they had not supplied a return address so he couldn’t take it. Incompetent doesn’t really cover it. Let’s see if I actually get a refund!!!”

Helpful Report

Hi Charly, it saddens me to read about these issues - I'm truly sorry. I will immediately pass this onto the Customer Services Manager to look into to inform the team about the case and how this could have been handled in a better way. I can see from your communication with our team that a prepaid label had been provided but I apologise if you did not get this for the return. I will reach out to you separately to try resolve this for you :) Kind Regards Ella

“Was trying to buy but the final payment page kept freezing??!!”

Helpful Report

Hi there, we are so sorry for the page issue - if you reach out to our support team via live chat or the contact us page, they can look into how/why this happened for you. Kind Regards Ella

“DO NOT BUY FROM BLUEFIN SUP! I ordered an SUP and never received a confirmation email, BUT money was taken out of my account. Instead of an SUP, I received something completely different --a 4-D "fitness vibration plate" from "Bluefin Trading Company." I guess Bluefin SUP is an off-shoot of that larger company. I spent 20 minutes on hold when I tried to call, and received mostly automated messages that came at least a couple days after I sent a reply. The messages kept talking about fixing up/sending me a new item; it's clear they didn't know or didn't care what my problem was. Still haven't gotten my SUP board OR my money back, and no indication of when either will happen. I will dispute this charge with my bank, as it's clear I won't get help from Bluefin SUP”

Helpful Report

Hi Kate, again my deepest apologies on this. I have responded to both your Trustpilot and Google Review and I know we have come to an amicable resolution on this matter via direct email. Should there be anything else you need, please do let me know. Kind Regards Ella

“I bought a grade a refurbished 12' carbon board from bluefin but was delivered a 10,2" instead. I immediately returned the board but instead of the refund I requested I was sent a replacement board. This has been stuck in transit from GB to Germany for weeks now and despite me trying to move heaven and earth to get this thing I did not order returned to Bluefin so far it hasn`t worked. It has been over two months now since my initial order and I still havent recieved my refund. Dealing with the customer support team over this time has been incredibly tedious. Even though the individual people I dealt with were always friendly and trying to help I had to explain my problem again and again through multiple channels (E-mail, support sync platform, online chat) without anyone really taking charge of my case. This has been a very dissapointing and expensive experience!”

Helpful Report

Hi Edward, I am so deeply sorry for the mix up here - this isn't what we'd wish to happen for any of our customers. I can completely understand your frustration and will reach out to you to see if we can resolve this for you to save you anymore time on this. Kind Regards Ella

“Paddle board was on sale last fall, but out of stock. They were suppose to notify me when back in stock. They didn't. Now the price is up and they are available.. what a sneak way to do business!!”

Helpful Report

Hey Greg, I am so sorry for this - our system is set up to notify those who sign up to our email updates but sadly certain emails will block or spam these. We have different prices available throughout the year so we cannot always guarantee that when items restock, they would be at a previous sale price. We're always on hand to help with any questions/queries should you need. Kind Regards Ella

“I ordered the SUP 3 month ago. Bluefin is not able to deliver although they promise 14 working days delivery time in the internet. Several mails with the support were not answered. It seems that the item is stuck in an UPS Depot in Germany for the last two month. After cancelling the order they don't want to refund the money until the item is back in the UK. Don't know if the item is lost or whatever. This is a really bad customer service.”

Helpful Report

“Nach der Lieferung meines Boards verlangt der Lieferer, UPS Zollgebühren von mir. Seitens Bluefin gab es bisher keine Reaktionen. Kundenfreundlichkeit und Service sehen anders aus.”

Helpful Report

“Bestellt am 21.12.2020; bezahlt Mitte Januar 2021; Versand am 13.01.2021 - bis heute ist nichts angekommen. Alle Anfragen werden lapidar mit "Brexit problem" abgetan. Seit 6 Wochen durchläuft das Paket in FRA den import scan?!? Als Versender kann ich sehr wohl feststellen was los ist, aber dazu muss man tätig werden. Bluefin anscheinend nicht, das Geld hat man ja kassiert...Sehr schade - hätte etwas anderes erwartet bei den guten Bewertungen. Möchte letztendlich nur mein Board oder Ersatz!”

Helpful Report

“I have never experienced such terrible customer service. The product might be good but we will never know as did not receive. Spoke to two people on the phone, they cannot do anything, everything by email and each email takes two working days for a response! So a week on and I have been told today it will take a few weeks to resolve. It’s appalling that they cannot refund for something that hasn’t turned up......worse is that they couldn’t offer a replacement until the issue with the courier is resolved. As the item was a 9 year olds birthday present I have had to buy elsewhere so down a lot of £££ I don’t even feel confident I will receive refund as the service is so shocking”

Helpful Report

“Ordered my bluefin sup 10'8" last week and it said there was still boars left for purchase but today (seven days later) they email back saying they have run out of stock. and they offered me a 12' board which is slightly on the big side for what i am wanting it for. customer services wait around 2 days to get back to you every-time. had problems before and still having problems with their customer services. i love the boards and that is the only reason i am still with bluefin.”

Helpful Report

“Terrible customer service. Avoid at all costs.”

Helpful Report

“I am very dissatisfied. For a week I have been waiting for my board to be shipped. I am only put off with the fact that UPS is supposed to be to blame because the package is supposedly not picked up by them. If UPS is to blame, then they should just send it with someone else who can do it better, like DHL.”

Helpful Report

“Terrible! The company, not the product. I don’t know how good the product is because they didn’t ship it to me. They took my money a month ago and the board still hasn’t been shipped. I contacted the customer support, but they are making very vague statements which sound like they are trying to blame the delivery company for the delay, but they haven’t actually shipped the board and they don’t want to admit this.”

Helpful Report

“I am not satisfied with this company at all. I purchased my board on 12/07/2020. It’s now 1/8/2021 and told delayed another week but their website states “Currently, we are dispatching your item within 3 working days of your order being placed.” They are intentionally misleading to receive sales.”

Helpful Report

“Absolutely appalling customer service. I can't comment on the board as it never arrived. Placed an order mid August, and had to launch my own investigation with UPS as Bluefin could not be contacted and then I had to raise a claim with paypal as bluefin would not either provide a replacement board (UPS Confirmed they had lost it) or a refund. I dread to think if anyone has any warranty issues to resolve as my experience would rate them zero stars if possible. My own personal opinion would be to tread very carefully with this company as my experience was awful.”

Helpful Report

Bluefin SUP is rated 4.7 based on 2,190 reviews