SPIN® Selling Reviews

4.6 Rating 377 Reviews

About Huthwaite International:

Huthwaite is an international training provider and behaviour change specialist. We help organisations to transform their sales and negotiation outcomes by helping to permanently change the behaviour of their teams. We have spent four decades studying the behaviours that are needed for successful business and helping organisations apply that knowledge through our skill development programmes.

Our training interventions are founded on extensive science-led research and analysis. Through that work we have identified the sales and negotiation behaviours needed for high performance. Our world-renowned methodologies align clients to those standards and our approach supports permanent behaviour change appropriate to each client.

Visit Product Page

“I realise now what I need to do more of and why. This has made me rethink my approach to business development and how I can put a more formal process in place for the calls I make and really plan each one. The two days were really well structured with lots of information to take away and use in a real work environment. Guy was really good at showing us how we can word questions to be more effective without sounding like they were read from a text book. Would absolutely recommend the course!”

Helpful Report

“The course was very good and didn't disappoint at all. The instructor, content, activities, materials, venue etc were all excellent, worked well and didn't leave me unsatisfied at all. I think that if we had more time available, I would have liked the opportunity to speak and not only write a bit about applying SPIN to my own cases, however a I realise that this isn't possible in the limited time given. Fortunately I was able to ask opinion on some issues after each day ended.”

Helpful Report

“A great course - it pinpoints the areas in your sales process that you are missing, skipping or not focussing on. It is also a great opportunity to network and share experiences between sales professionals of all levels. Highly recommended.”

Helpful Report

“Great experience, feel like I've gains vital sales knowledge and understanding of the customer needs. Would definitely recommend to anyone who wants to gain and improve sales and expand confidence.”

Helpful Report

“I found the two day course very interactive and engaging. I found the information that was presented very relevant and useful to my role as a salesman at Royal Mail. The only improvement would be to make the role play tasks slightly less confusing to ensure that all information can be absorbed effectively.”

Helpful Report

“It was a great over view of the entire spin model. It was great and interactive, and provided a lot of information for each stage. The only negatives would be the following: * Each hours should have been broken down with a break in between. Maybe not every hour, but 1 to 1.5 hours there should be a break. I was losing focus on the task at hand after that and was forgetting bits at the start of that session. * There should be more role-plays. A role play for each stage, such as Situation questions, Problem and follow-up problem questions, Implied Questions, need pay-off questions. The main problem I had was we had a role play for the problem questions, then had one for them all. The situations were also very complicated examples that could be changed to an easier one. We spent a lot of time trying to understand the situation, rather than how it would work in the SPIN model. * It should be changed to 3 days minimum. Starting really early and ending really late also hampered the learning. Again, this complies with he first problem that I have mentioned. Otherwise I would recommend a 3 day Consultative course as that will be the most helpful version.”

Helpful Report

“Very interesting. It was easy to identify on areas where I can improve but it was also nice to realise that I naturally did some of the stuff too.”

Helpful Report

“I found the course extremely helpful, interesting and fun. It gave me lots to think about, from planning for my meetings to knowing what questions to use and when. I thought Claire's training style was extremely effective and made the two day course fun and engaging. Thank you, Laura.”

Helpful Report