grüum Lipophilic Makeup Cleanser 35g - Natural, Vegan, Gentle Cleanser Reviews

4.1 Rating 87 Reviews

About Gruum:

grüum is a young British brand that’s
on a mission to make skin, hair and self
care products that are kind to you, and
the world we share.

We’re passionate about creating effective, affordable, planet friendly personal care for everyone. Naturally.

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“It's a good idea, and it does remove make up, however it's hard to handle and a bit slippery. I prefer cleansing balm”

Helpful Report

Posted 1 month ago

“Positives: great idea ! I purchased something similar from ethique. Negatives: unfortunately the execution doesn’t quite work. I prefer other solid make up remover brands I have tried”

Helpful Report

Posted 3 months ago

Hi there, Thank you for taking the time to leave a review of our Lipophilic Makeup Cleanser. I have passed this over to our Product Development Team as this feedback helps us to improve. We hope our products work for everyone but appreciate this is not always the case. Thanks again for your review Warm regards Mikaela-Team Gruum

Posted 3 months ago

“Worked perfectly and saves scrubbing your face especially with waterproof mascara. I’ve tried other products to do this and there not as effective . And non liquid so great for storage and travel. Only improvement would be a plastic re-usable/refillable little case so when damp it could be packed away quickly and stored (I know it’s worse for the planter but re-usable and to fit most of the products you have would mean it could be rotated In use aswell. As I killed the paper box in seconds of using it. However overall would recommend and use again everytime”

Helpful Report

Posted 3 months ago

Catherine Weetman

Verified Reviewer

“It’s the first time I’ve tried this and I was a bit sceptical at first, as it normally takes a fair bit of time to get my makeup off ( I don’t go out that much - so I tend to put on the full works when I do )! But after using the soap bar on my face - I was Very Impressed! It took off all my make up and didn’t irritate my skin at all ( I have very sensitive skin - hence the reason I don’t wear makeup everyday)! I will definitely keep using this and will be buying again soon !”

1 Helpful Report

Posted 3 months ago

“Fantastic, removes make-up with ease even mascara, while leaving skin feeling super clean and soft.”

1 Helpful Report

Posted 3 months ago

Karen Sandwell

Verified Reviewer

“This feels unusual to use, but it really is very good. I don't wear a great deal of makeup, but it really works, and I don't have bottles in the cabinet any more. Win win!”

Helpful Report

Posted 4 months ago

Amanda Llewellyn

Verified Reviewer

“Fantastic product. Really does remove make up completely and gently. Leave my skin feeling great. Seems to last forever too. Winner!”

Helpful Report

Posted 4 months ago

“I’ve just started using this. I normally use a cream cleanser so this is a major change for me, and I absolutely love it. My skin is older so I choose my products carefully but this leaves my skin feeling super clean and it doesn’t dry it out at all.”

1 Helpful Report

Posted 6 months ago