“I like that this toothpaste is SLS free, and boasts fluoride and xylitol to neutralise sugar acids. Our kids dentist actually told us about the benefits of xylitol last year: xylitol can actually help prevent cavities from starting! This is the only brand of toothpastes Ive found to contain it.”
“My initial impression of the product was that it is a well-packaged product that looks appealing to little ones and provides a high standard of dental care. I think the packaging is excellent. From a practical point of view, it is very sturdy and I like the fact it is a flip-top lid as this is easier when you have a toddler sat on your knee. My son loves the character on the front and he holds the tube and looks at it whilst I brush his teeth. The instructions are fairly standard for a childs toothpaste so I have no complaints about them. My son says delicious; as soon as he tastes it so that says it all really! I tasted it myself and I like the fact that it is not overly fruity, so it still gets them used to the minty taste off toothpaste. My son did not seem to have any problems with the texture. I think he likes the fact that it is a gel from a texture and appearance point of view. I usually use Superdrug own brand toothpaste. I think the quality of this product is excellent; it appears to get my childs teeth very clean. This product is more expensive than I usually pay but I feel that it is worth it as the packaging really promotes the childs interest in teeth-brushing. I would buy this product again, definitely. I would definitely recommend this product. I have absolutely no complaints about this product. This is a great quality product which I feel meets all my childs dental needs. It is well packaged and appealing to children in every sense. The only issue that I can think of is the product name Brushbaby. My son is too young to be bothered but I do wonder if older children that the product is aimed at might not like the babypart of the name? Just a thought! However, I feel this is a great product for babies and toddlers. I love it!”
“Looked clean and stylish tube of toothpaste. Really liked the fact it was a Tutti Fruity taste as my child not too keen on minty toothpastes. Packaging was what was expected from toothpaste and a tube so easy to use and disperse the amount you need. Anything that will help him brush his teeth every day is good. He really liked the taste and we are now in a regular routine for cleaning teeth day and night so this was a bit of a winner with us. It seems to clean well and it has everything in the ingredients to keep his teeth clean and well protected. He loved the fruity flavour. It is a little pricey compared to other toothpastes, but it has worked for us. I will continue to use and get another tube when this one is finished. I would recommend to others as if they do not like minty taste this could be the one for them. A good quality toothpaste, with a fruity flavour. Got my son into a regular tooth cleaning routine.”
“I would like to say how pleased I am to find a xylitol childrens toothpaste range well done - I am a dental therapist and a great believer in xylitol and its benefits for dental health for all - I have heard Dave Bridges speak several times. My son had been using an aquafresh toothpaste as it had xylitol in and can you believe it they have reformulated it without? silly people - we use xylitol in many forms and now my son loves your tutti fruity toothpaste he is hooked again thank you”
“I would definitely purchase the toothpaste for my children again as the flavour and smell and colour of it enticed them to want to brush their teeth. The toothpaste certainly benefited both of my children. The tutti fruitti flavour and scent encouraged them to clean their teeth when asked as they really liked it.”
“This product is great for my 3 year old who does not like the minty taste of all the supermarket toothpastes. And it has really encouraged him to brush properly like Mama and Dada do!”
“I am so glad that I have finally found a toothpaste for my boys! Ive looked everywhere for a good toothpaste - SLS free - nice flavour and great packaging Thats not wrapped in an aluminium tube! Very pleased Ive found this!”
“This is the best Toothpaste I have found, its the only one (and I have tried a few) that brings up my daughters teeth so white. It also smells and tastes lovely that my daughter loves it. It comes highly recommended by us.”
