Dear Richard,
Thank you so much for your fantastic 5-star review! We're thrilled to hear that your phone was exactly as described and that your experience was hassle-free. Your satisfaction is our top priority, and we're grateful for your kind words.
We look forward to serving you again in the future!
Warm regards,
Team Smart Cellular
“If I could give zero stars I would. DO NOT SELL YOUR PHONE HERE AVOID! I sent my phone here over a week ago it was an iPhone 17 pro Max brilliant condition nothing wrong. I was quoted £875. I then received an email saying that because of insurance purposes which again makes no sense they could only offer me £350. I responded saying that is ridiculous and I want my phone back. I’ve then had no response. I’ve called multiple times a lot of the times no one answered or when someone does answer it’s the same person saying the same thing lying saying I’m gonna get an email when I don’t. they then sent me another email saying that they are happy to offer me £400 I replied saying no I want my phone back and I said this is like the worst company I’ve dealt with they then replied back saying that they apologise and what offer would I want because they apparently would always like to match peoples expectations. after I gave them the lowest amount I was willing to accept I’ve heard nothing yet again and every time I call, the man lies to me and says oh yeah they’ll email you by the end of today so I called just before the end of the day, he’s like they’ll email and then they don’t.
The most frustrating thing for me is being lied to and the fact that they have my phone and haven’t sent it back or given me quick enough response to resolve the issue. I am so annoyed.”
“Please do NOT buy from here.
Don’t waste your time!!
Buying a phone through Smart Cellular has been a terrible experience.
Firstly we spent 3 weeks trying to find out what was happening to the order. Then, after having cancelled the order, a week later a phone turned up anyway and it was the wrong one. Then we spent 2 weeks trying to send the phone back. Now after another 5 weeks I still haven’t had the refund. This has now been a 2.5 month process and still no refund.
Every email or call is replied to with a very polite helpful response and then NOTHING is actually done or processed.
Keep clear!”
“Absolute disgraceful ‘company’. Never sent me my phone and when I cancelled, all they did was stall and sent me emails that ‘they are looking into it and blaming it on the warehouse.It’s had been around 2 months with no refund, and no phone. I had to open a dispute against them with my credit card company. DO NOT buy. Their positive reviews seem fake and all bad reviews, genuine.
Thankfully I got the money back from credit card company. Every time I emailed them they send a generic email and do nothing about a refund”
“DO NOT ORDER from this company if you want your phone delivered at the promised delivery date. I ordered an iphone 17 with next day delivery and 2 weeks later still no phone. Numerous calls and emails and they were never able to give me a confirmed delivery date. On requesting cancellation I was told the cancellation would take 3-4 to to process and after that they would begin my refund so who knows how long it will be before I get back my £615. They seem to have only one person answering the customer support line, and every time I was promised a call back with information I was not called. Generic emails were sent in response from 'Scott' who is no doubt an AI bot.”
“Complete rip off. They offer you a price and then once they get your phone they reduce it. Offered me only 30% of the original offer despite it being exactly as described. Don’t use!!!”
“I bought an iphone 13 pro in fair condition. Phone was far below market value so got a real bargain. phone was in flawless condition. Battery Health was 80% which is below the advertised 85% and above - howerver at such a good price im more than happy to live with it as the battery is healthy and charge lasts all day.”
“Beware - many reviews here do not seem genuine.
My experience, ordered iPhone 26th July 2026, delivery promised for 28th or 29th July.
Today is 9 August, still no confirmed despatch date, but full payment taken.
I have emailed Smart Cellular and been promised various despatch dates, but they never come true. I have 6 different responses stating, "your order is being prepared by our team we do apologize for the delay .we don't have a confirmed date but once our team dispatch your order you will get a tracking number with delivery date."”
“I ordered an iPhone 15 Pro Max from SmartCellular on Monday, 3 August, based on their advertised 2–3 day delivery timeframe. As of Saturday, 8 August, I still had not received my phone.
Unfortunately, the advertised delivery promise simply wasn’t met. I paid for the phone expecting it to arrive within the stated timeframe, only to spend the following days chasing customer service. Emails were eventually answered, but often only after 24 hours or more, with little clarity about when my order would actually arrive. I also tried calling numerous times—around a dozen attempts—but was unable to get through to anyone.
This has been particularly frustrating because I was travelling and needed the phone before leaving the country. I’m now sitting in Spain with no phone, relying on my MacBook because SmartCellular failed to deliver within the timeframe they advertised.
If you are ordering a phone because you need it before a holiday, trip or important deadline, I would strongly recommend looking elsewhere. Based on my experience, I simply could not rely on their advertised delivery times or customer service when it mattered.
A very disappointing experience from start to finish, and one that has left me seriously let down. How quick did the company reply to your queries? the option of more than a day is not an option either 6-12 or over a week - lol.”
“I write this review to warn others about my experience buying from Smart Cellular (SMART CHERRY MOBILES LTD, Company No. 09036738), whose director is Yaasameen Maryam Ahmed.
Having now read the many other negative reviews, I only wish I had read them BEFORE making my purchase. That is my biggest regret.
I purchased a phone expecting delivery within 2–3 days. Around five days later, I received an email asking whether I would accept a different colour because they had one of those in stock. I declined.
This certainly gave me the impression that they had accepted my order for a phone they did not actually have available to dispatch.
Since then, I have chased and chased through numerous emails with absolutely no resolution. When I do receive a reply, it appears to be a standard response saying they are “looking into the issue” and will come back to me promptly. Nothing meaningful happens.
I wouldn’t even bother with the phone line\. In my experience, it simply diverts to an answerphone. On the one occasion I actually managed to speak to someone, I was told I would receive an email update the following day. When I asked him to confirm matters by email while I was on the phone, I was told: “I don’t have access to an email.”
Unbelievable.
I have now lost all confidence in this company and have taken the matter up with my bank to pursue recovery of my money through the Visa chargeback process.
My advice to anyone considering buying from Smart Cellular is simple: READ THE REVIEWS FIRST.
I wish I had.
You have been warned.”
“AVOID this company
Order taken - never delivered, clearly no stock to fulfill the order yet continue to take orders online for same item.
Unable to get refund that was offered - resorting to credit card company to get refund one month later”
“Bought a phone, google pixel 7 with them for £130, if memory doesn't fail, the phone had the thermometer hardware physically removed or deactivated as when I run a diagnosis it show wasn't able to read temperature.
Surprise surprise, when me and my wife was o the car with the phone connected to the USB I saw smoke and told her to remove the charging cable imediatly. And the saga begun.
Got in contact with the costumer service in March and after back and forward with the phone we did everything they requested but they stopped answering emails or give money back. Their costumer service number is useless as we tried many times different days, different times of the day and the message ( when it doesn't turn down automatically ) is always "there's no one to pick up your call please".
On the main website site I tried the direct chat, as soon I mention the problem went silence.
I'm writing this and going to file a theft report with police after this and begun the process to try to force them return my money.”
Hi there,
Thank you for your feedback. If you’d like to discuss options about holding out or returning the phone, we’re here to help—please contact us.
Kind regards,
Team Smart Cellular
Hi Jennifer,
Thank you for your feedback. We’re glad the service was easy and quick for you.
If you need anything else, we’re here to help.
Kind regards,
Team Smart Cellular
“Excellent service from Smart Cellular. The phone arrived in fantastic condition and I was pleasantly surprised to receive a free upgrade, which was a brilliant touch. The device works perfectly and I'm extremely happy with my purchase. Great value for money and I wouldn't hesitate to recommend Smart Cellular to anyone looking for a quality refurbished phone. Thank you!”
Hi Angus,
Thank you for your kind words. We’re glad the phone arrived in great condition and that the upgrade impressed you. It’s wonderful to hear you’re happy with the device and value.
If you need anything else, we’re here to help.
Kind regards,
Team Smart Cellular
“Would not recommend, I had placed an order back in June 29th didn’t even receive my order I had contacted the team about over 20 times regarding this is issue to eventually where I had to ask for a refund even after I have asked for a refund they told me it would be issued within 2-3 days and it now been a week I would definitely not recommend as the company has poor communication, delivery is not what they said it would be up to nor is the customer service or refunds”
