Dear Richard,
Thank you so much for your fantastic 5-star review! We're thrilled to hear that your phone was exactly as described and that your experience was hassle-free. Your satisfaction is our top priority, and we're grateful for your kind words.
We look forward to serving you again in the future!
Warm regards,
Team Smart Cellular
“Offered 1000 for my devices online then offered 400 for both so I sent proof of purchase but because it was through Apple they offered 400 then said the price moves up and down daily, refused so they offered 500 then refused and offered 630. Don’t use as the price they quote regardless if you phone meets the criteria for excellent they still under cut you massively. No one answers the phone aswell.”
“This company is very unprofessional and they have lost my returned phone. The delivery confirmed that they had received it and they confirmed that they had received it in an email. Now they are refusing to refund me the money and I have no phone. Minus 1”
“DONT BOTHER! Bought a £600 phonethat was "in as new" condition. When it arrived it had one big chip and numerous other marks. Managed to get hold of some one that said email pictures and I'll ring you back. Despite numerouse calls and emails, still no contact. Glad I purchased with my credit card. Look at the pictures if that's 'As New Condition' then stay clear of this firm”
“I ordered a refurbished iPhone on 10th June with a suggested delivery date of 15th. I am still waiting for a date for delivery and I have had a ‘very sorry we have experienced a high volume of orders response’. I’ve now asked for a refund or delivery asap. I will wait and see if I get a response.”
Hi Jeff,
Thank you for sharing your feedback. We’re glad to hear you’re happy with the phone and the value, and that the delay was worth the wait. If you need anything else, we’re here to help.
Kind regards,
Team Smart Cellular
“I purchased an Apple iPhone 15 Pro (256 GB), Black Titanium, Unlocked, in Pristine Condition on 22 April. The following day, I received an email advising that despatch was expected within 2 working days; however, the phone was not delivered until 2 weeks later.
When I tried to charge the device, it would not charge at all. I contacted Smart Cellular to arrange a return and request a refund. They received the handset on 15 May, and as of 9 June I am still waiting for my refund.
Overall, I am disappointed with both the product condition and the length of time taken to process the refund.”
“The pricing team downgraded my condition to "poor", which is fine, but then offered me a price £200 lower than the advertised price for a poor condition phone.”
“Be wary - hook web price/protracted haggling tactics ...
I'm not a fan of the tactic of a hook web headline offer with an incentive and then offered a drastically reduced purchase price after sending the phone in ie web offer £115 reduced to £16.50 which included 10% extra! Apparently even though phone looked after and always kept in a case, a 'professional LED light' inspection showed minor marks and scratches. What followed was to and fro haggling, despite requesting a return several times, over nearly 2 weeks until agreement sum reached (£70) which was then paid promptly. Would it not have been better to offer a realistic web/offer on inspection price and be done with it ....”
Hi there,
Thank you for sharing your feedback. We’re sorry to hear about the impression you got from our pricing and haggle process. We value honesty and transparency, and we’ll take your comments onboard to improve how offers are presented and how valuations are communicated.
If you’d like to discuss this further or have any unresolved concerns, please reach out and we’ll assist promptly.
Kind regards,
Team Smart Cellular
“No problem with customer service,fast delivery, well packaged, phone like new,no marks or chips,slight problem with camera but that was on me,all good now.”
Hi there,
Thank you for sharing your feedback. We’re glad to hear you had a positive experience with our customer service, fast delivery, and packaging, and that the phone is in great condition. We appreciate your honesty about the camera—happy to hear it’s all good now. If you need anything else, we’re here to help.
Kind regards,
Team Smart Cellular
“Overall, I had a very good experience with Smart Cellular. The process was straightforward and I knew roughly what to expect going in.
The only downside was that my phone was regraded once it had been received and posted, which resulted in losing around 70% of the initial evaluation value — a bit of a sting, though I'll be honest, it wasn't entirely unexpected.
What really stood out was the service from both Tony and Jake. They were absolutely amazing at ensuring my payment came through quickly, and they were kind and courteous throughout. Both are real assets to the company.
Despite the regrade, I would recommend Smart Cellular — just go in with realistic expectations about the final valuation. Thanks again, Tony and Jake!”
Hi there,
Thank you for sharing your feedback. We’re glad to hear you had a positive experience overall and that Tony and Jake were helpful. We’re sorry about the regrade impact on the valuation and appreciate your honest perspective. If you need anything else, we’re here to help.
Kind regards,
Team Smart Cellular
“Very poor service received from Smart Cellular. Ordered a phone online as the website clearly stated delivery within 2 business days. The very next day I received an email saying due to the busy summer period my order may not arrive until the end of the week or even next week.
Tried calling several times but nobody answers the phone and there is no proper customer support available. Left voicemail messages and sent emails but still received no response despite them claiming a 24-hour response time.
Customers should be aware before ordering. Misleading delivery promises and extremely poor communication. I would not recommend this company to anyone. Avoid at all costs.”
Hi there,
Thank you for sharing your feedback. We’re glad to hear you were satisfied with the excellent customer service, price, and that the phone arrived as described by the stated date. If you need anything else, we’re here to help.
Kind regards,
Team Smart Cellular
“Very stressful ongoing experience. Ordered a refurbished Pixel 9 on May 7th 2026. Delivery advised as 2 days. Not received by 9th May so contacted the online chat who told me to email sales and I did. They said they would look in to it. Called on 11th and was advised my phone was in dispatch and I would receive a tracking number within 24hrs which i didn't. Tried calling over 50 times to a message saying i was on hold then after a minute asked to leave a message for a call back which i did several times and have never received a reply. Friday 15th no delivery, tried calling again for the same experience. Emailed sales again and told they are looking into it in a timely manner and would update me which they haven't. Emailed sales again 18th May and 19th May. Same response
" I apologize for the ongoing delay with your order. Once it is dispatched, you will receive a tracking number. I appreciate your patience, and I will prioritize this matter to provide you with an update as soon as possible ".
It's an ongoing saga with no end in sight. I have asked for my money back several times only to receive the same above message.
Save yourself the stress and anxiety and shop elsewhere. There is no evidence to prove thus isn't just a scam. Read the reviews on trust pilot and Google before you consider buying from this company.”
“I am extremely disappointed with the service I have received. I was initially told that I would receive a good price for my phone when I agreed to sell it through your company. However, after you received my device, I was informed that you could not offer the price that was originally stated.
Despite this, I respectfully requested the return of my phone. It has now been over a month, and I still have not received my device back. I have repeatedly been told that the delivery is still in transit, which is unacceptable. It should not take over a month for a returned device to arrive.
Now, after several weeks and more than a month of delays, I am being informed that a claim process is being started, which may take even more months to resolve. This entire experience has been extremely time-consuming, stressful, and unprofessional.
This is by far the worst service I have ever experienced. I will never sell or buy a device from your website again, and I would not recommend your service to others.”
Hi there,
Thank you for sharing your feedback. We’re glad to hear your phone is working perfectly. If you need anything else, we’re here to help.
Kind regards,
Team Smart Cellular
Hi there,
Thank you for sharing your feedback. We’re glad to hear Tony was very helpful and that you had a positive experience. If you need anything else, we’re here to help.
Kind regards,
Team Smart Cellular
Hi there,
Thank you for sharing your feedback. We're glad you found the phone excellent value and that it arrived in good time. If you need anything else, we're here to help.
Kind regards,
Team Smart Cellular
Hi there,
Thank you for sharing your feedback. We're glad you had excellent service and are very happy with your phone. If you need anything else, we're here to help.
Kind regards,
Team Smart Cellular
“I ordered an IPhone 14 Pro. There was a problem with my order, I received a call from Smart Cellular saying it was not actually in stock and was offered another option. They helped to obtain the one we wanted and my original order arrived after a few weeks, so much longer than expected. Other than that, all went well and happy with the phone.”
Hi there,
Thank you for sharing your feedback. We’re glad to hear you’re happy with the phone and that we could help you obtain the model you wanted. We’re sorry for the delay with your original order and any inconvenience caused. We’ll take your comments onboard to improve stock updates and delivery timing in the future.
If there’s anything else you need, we’re here to help.
Kind regards,
Team Smart Cellular
